Here’s how pixel marketing works. Pages are made up of pixel grids, typically of one million pixels which generally sell from 50 cents to R1 each.

An advertiser who buys blocks of these pixels can design an image which will be displayed on them, and will link visitors to a corresponding website.

Right now, it’s fascinating to watch this new type of marketing vehicle in its infancy. What will pixel marketing ultimately become when it grows up?

It’s anyone’s guess but it should be fun to watch it grow.